Scenario: a bombing has just occurred at a hotel in Mumbai, India – How can MCM assist in effectively managing this situation?
Based on travel itineraries received from the company's Travel Management Company MCM is populated with the locations of all travelers actively traveling. Pushpins on the map reflect air, rail, hotel and car locations provided within the itinerary, but also locations reported by the traveler via smart phone.
Using map zooming features, zoom in on the location of the hotel and draw a polygon around this area on the map – this will quickly highlight those scheduled to be in this area and allows you to target those travelers most likely impacted by the event.
Likely the user wants to quickly check with those travelers contained within the polygon to determine if everyone is okay and determine if anyone requires immediate assistance. MCM allows the user to send the same message to all those contained within the polygon or individual travelers can be selected and messages individually sent. Message templates can be created allowing the user to respond using dynamically created buttons. For example, a message like, 'Do you need immediate assistance?' could be sent to those directly impacted by the event via their mobile device.
Within the template color status are assigned to the responses; therefore if the color 'Red' was assigned to the 'Yes' response, then upon receiving the response, MCM automatically updates the status of the traveler's map pushpin to Red. Those responding 'No' might be coded green. Now that this quick assessment of the travelers is complete, you can quickly engage travel counselors or others appropriate to assist those travelers responding 'Yes'.
Additionally, you can schedule messaging (auto-messaging) to be delivered to those who might be entering the polygon area at a future date (i.e. someone booked to arrive at the hotel in 5 days) and advise them to take a certain action related to their upcoming trip.
Within a 10 to 20 minute window you have learned of an event, identified those potentially impacted, established communication with those travelers, and have people actively assisting those in need of immediate help. You have also advised future travelers what action you desire them to take related to travel to the area.